Łącznik Społeczny

Intro

Łącznik Społeczny is a diploma project defended with a top grade (5) and honors, showcased at the SWPS University’s Graduation 12 exhibition. Created in collaboration with the Foundation for the Development of Civil Society (FRSO), it connects companies pursuing responsible business strategies with foundations and social enterprises. The project was created in response to a communication gap between the business sector and social organizations. The project’s aesthetics stem from a critique of the contemporary internet. In a world designed to compete for user attention, Łącznik Społeczny’s interface consciously chooses calm. Minimalism, clarity and reduced stimuli become tools for building trust. Technology here is not meant to engage at any cost. It is meant to help people make informed decisions.

Deliverables:

UI/UX Design

Art Direction

Website Design

Brand Strategy

Year

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2026

Client

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SWPS

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